If you had an unlimited budget, would you consider hiring a qualified coach to help you improve your skills, advance your career, and turn the dial on your excitement and motivation for audio up to 11?
Now, what if I told you that you donโt need even one dollar to make this happen?
If the term โMastermind Groupโ doesnโt mean anything to you yet, get ready for an introduction to one of the best things you can do for your career in professional audio.
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What is a Mastermind Group?
A mastermind group is a small group of like-minded individuals who are committed to pursuing and achieving a common goal.
These individuals meet on a regular basis to exchange ideas, give each other feedback, learn from each otherโs experiences, and offer a supportive environment that helps every member grow.
In other words, itโs like having your own personal coaching group where you can give and receive help from people who understand your problems because they have them, too.
The idea of a mastermind group was pioneered by Napoleon Hill in his book โThink & Grow Richโ. He described its benefits in the following way:
โTwo or more people actively engaged in the pursuit of a definite purpose with a positive mental attitude, constitute an unbeatable force.โ
โ Napoleon Hill
In other words, two heads are better than one!
A mastermind group essentially applies the power of teamwork in a very specific way to help you achieve your goals faster.
Now that weโve defined what a mastermind group is, letโs take a look at the benefits it can bring to your professional and personal life.
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Donโt Work Hard, Work Smart
One of the main superpowers of a mastermind group is the ability of each member to learn from the shared experience of the group.
As you meet to discuss what youโre working on, you will have valuable exchanges with your peers who have either:
A | Tried new or different strategies to achieve your shared goal orโฆ
B | Tried the same strategies in different ways or with different results.
From the conversations around these topics, you will learn in minutes or hours what would have taken you days or weeks to learn on your own.
In essence, itโs like putting your skill acquisition on steroids.
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Powerful & Relevant Feedback
A mastermind group is a fantastic place to get feedback on your work as well as your current career plans and strategies.
The best part about this feedback is that it not only comes from qualified peers who understand your situation but also from people who, through the regular meetings and exchanges, know your work and can appreciate the subtleties of your progress.
They will also be better suited to point it out if you are headed in the wrong direction or are maybe missing something due to a personal blind spot you never could have diagnosed yourself.
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Accountability Overload
As human beings, we have a strong natural urge to fit into โthe groupโ.
By forcing yourself into a situation like a mastermind, you immediately enter not only a positive new environment focused on mutual support and growth but also a kind of social contract that has a much stronger influence on your behavior than simply going it solo could ever have.
By openly expressing not only your goals but how you plan to achieve them to your mastermind group, you create a new social obligation that adds a surprisingly powerful motivator for you to actually follow through with your plans.

Give and receive valuable input for your business
Keys to a Successful Mastermind Group
If youโve never heard of mastermind groups before, you may well be interested in starting one yourself.
While the basic concept is not at all complicated and getting together regularly with even one person in your industry is already a fabulous start, there are some points to consider for a mastermind group to most positively affect everyone involved.
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1 | Size Matters
A handful of like-minded individuals can achieve a lot together.
When too many people are involved, however, meetings take longer, some needs go unmet, and personal sharing is minimized.
Since this is not optimal, a general recommendation is that mastermind groups shouldnโt consist of more than 6-8 people.
Too many is not good, but too few is also not ideal.
If there are only 2 or 3 of you, you risk hitting a wall pretty quickly in terms of what each person can offer the others and things can get stale.
Also, people are busy.
This means even when everyone commits to meet weekly/bi-weekly at an agreed time, there will undoubtedly be times where someone canโt make it.
This slows down progress and makes the meetings less enjoyable for everyone.
For that reason, Iโd highly recommend trying to get a group together that fits the sweet spot of around 4-8 people.
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2 | Choose Your Members Wisely
Besides being people with whom you feel you could get along over an extended period of time, there are a few guidelines to the types of people who should join a mastermind group together.
Firstly, all members should be more or less at the same spot in their career.
If one person in the group is a beginner while someone else is a seasoned pro, there will be an imbalance in the give/take aspect of the group.
Those earlier in their careers will be more in need of the information and feedback experienced members can provide while being able to give back little in comparison.
This is not a bad thing in and of itself and many who are enjoying some level of success also love lending others a helping hand, but the situation Iโve just described is a mentorship, not a mastermind.
Secondly, all members should be in a related field.
While many aspects of freelancing and doing business in the world of professional audio overlap, we all know that there are many genre/job-specific nuances that simply donโt translate.
A sound designer for games will have little to provide in terms of helpful feedback and advice to a live sound technician and vice versa. A mix engineer who works exclusively with death metal may have very different job experiences than someone who mixes J-Pop.
Focusing as narrowly as you can on your niche is the way to go for your mastermind group.
Only in a group of people doing very similar work can experiences, skills, and knowledge translate most effectively to the benefit of everyone involved.
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3 | Your Calendar is King
Pick a time and place to meet that works for everyone and hold each member accountable for their consistent attendance.
A group that never manages to decide when and where to meet or has flaky members who donโt show up can never lead to the growth of those involved.
Your best bet is to choose a recurring appointment and stick to it.
Iโll insert one of my all-time favorite quotes here:
โIf itโs not in the calendar, it doesnโt exist.โ
- Tim Ferriss
It should also be made clear at the beginning that, although there is certainly an element of friendship and comradery in the group, this is a serious meeting and members who donโt respect the time and energy of the group by not showing up regularly will be asked to leave.
Hot tip: How no-shows and other offenses are to be dealt with can and should be enshrined in some simple document created by and agreed upon by the mastermind members.
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What Does This Look Like?
If youโre wondering what this might look like, here are a few data points from my own mastermind group:
- We are 6 people in total
- All of us are video game composers and/or sound designers
- All members are full-time freelancers with the majority of their income generated not only from audio work but from game audio work
- All members are located in northern Europe and most are in the same time zone
- We meet bi-weekly for 60-minutes.
- Anyone who wants to continue talking after those 60 minutes are up is free to do so. However, we have all agreed that a well-run, focused session should take no longer than one hour and everyone is free to leave after that time is up.
- We have a Discord group and discuss there what topic we would like to cover at each session before it begins. (we also share links, resources, and a healthy amount of memes)
- If any member is in particular need of dedicated attention for a problem theyโre facing, a session can also be used in this way.
- If any member misses three sessions without excusing themselves, the group reserves the right to expel them.
Our mastermind group has been running for about a year and I have not only learned a great deal from its members (shoutout to Indra, Felix, Mathilde, Paul, and Cai), I am also amazed at how consistently I continue to learn new and helpful things for my business.
As each member grows, the group grows with them.
As the group grows, the members grow with it.
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This is powerful stuff, yโall!
Yes, I said โyโallโ. Iโm from Virginia. Gimme a break.

With your powers combinedโฆ
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Takeaway
With the rise of the gig economy, more and more of us are striking out on our own and working purely online from the comfort of our homes.
This brings many wonderful advantages, but what is missing?
For many, itโs the group of peers we would otherwise have working in a company or studio who would provide us with daily opportunities to discuss our craft and get valuable feedback and advice.
Freelancers often donโt have that kind of tight-knit community built into our work life, but we can create it!
A mastermind group is a fantastic and free way to give and receive the kind of support that can skyrocket your career while helping you build a powerful network in your industry.
P.S. You also donโt have to be a freelancer to start a mastermind group nor does it necessarily have to be work-related. Anyone looking to improve their skills and succeed in any endeavor would benefit from mastermind meetings with their peers.
If this sounds interesting to you, take the first step and reach out to some folks you think might be interested in creating a mastermind group with you!
If you have any questions, feel free to let me know via email at [email protected] or via Twitter @ben_gameaudio.
For more helpful tips on freelancing effectively in the world of professional audio, especially if youโre in the game audio realm like me, visit The Game Audio Pro.
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Power Lists - essential audio resources and insights:
โขย The Sound Design Power List
โขย The Game Audio Power List
โขย The Film Sound Power List
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ย Succeed in sound:
โขย How to Set (and Get) the Right Price for Your Audio Work
โขย 10 Essential Tips for Game Audio Freelancers
โขย How to be a successful sound designer โ with Scott Gershin
โขย How To Actually Live as an Audio Freelancer โ by Melissa Pons
โขย How to set your sonic creativity free & overcome creative inhibitions โ by Mark Kilborn
โขย 5 Useful Tips for Upcoming Sound Designers and Sound Editors
โขย Sound Opinions: How to get game audio pricing right
โขย Building a successful audio post studio โ with Kate Finan and Jeff Shiffman
โขย Rebuilding your studio: Goals, tips and lessons learned
โขย Creating audio for games โ with Martin Stig Andersen
โขย A life in sound: How to foster creativity and protect yourself from burning out โ with Chance Thomas
โขย Better audio work habits: How a Wacom Tablet can help reduce the risk of Repetitive Strain Injury (RSI)
โขย Better audio work habits: How a sit & standing desk can reduce your sedentary studio life
โขย Tips and thoughts on running your own audio post production house โ with William McGuigan
โขย 30+ year audio veteran Andy Greenberg, on building client relationships in the advertising industry
โขย 7 Sound Alternatives to Working For Free
โขย Audio Outsourcing Success: Essential Tips, Thoughts and Working Practices from Adele Cutting
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โขย How to succeed in UI/UX Sound Design, ADR Recording, & Audio Programming
โขย How to succeed in sound design for Film, Documentaries, and Trailers
โขย How to succeed in sound design for Games, Animation, and Television
โข How to succeed in Field Recording, Foley, and Teaching Sound
โขย How to succeed in Audio Branding, Music Editing, and sound for VR
โขย How to succeed in Theater Sound Design, Podcast Sound Design, and Podcast Production
โขย How to succeed in Sound Editing, Sound for Advertising, and Production Sound
โขย How to succeed in Sound Editing, Sound for Advertising, and Production Sound
โขย The Composer Success Series: Composing for Film โ ft. Pinar Toprak, Nainita Desai, & Jonathan Snipes
โขย The Composer Success Series: Composing for TV โ ft. Charlie Clouser, Sherri Chung, & Cindy OโConnor
โขย The Composer Success Series: Composing for Theatre โ ft. Elyssa Samsel, Kate Anderson, and Daniel Kluger
โขย The Composer Success Series: Composing for Games โ ft. Inon Zur
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โขย The โQuit Aspiringโ book โ by Adam Croft
โขย How to get hired in game audio โ thoughts and insights from your potential employerโs perspective
โขย Why gear is not the ticket to entry in the game audio community
โขย 4 Effective Ways to Break into Game Audio
โขย Tips for Creating a Perfect Resume for Audio Industry Jobs
โขย Yet Another Game Audio Hiring Article โ by Ariel Gross
โขย 5 Tips for Getting a Job in the Audio Industry
โขย Applying for a job in game audio โ by Matthew Florianz
โขย Freelance Game Audio: Getting Started and finding work โ by Ashton Morris
โขย How to get started (and make it) in game audio โ 10+ fundamental questions answered by Akash Thakkar
โขย Courses: How to network and get paid for your work in the game industry โ by Akash Thakkar
โขย How to Craft a Perfect Cover Letter for Audio Industry Jobs
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โขย Get the weekly Audio Jobs newsletter
โขย Join the Audio Jobs Facebook group
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โขย Upload your demos to Soundcloud
โขย Upload your demos to ReelCrafter
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โขย Find interesting audio events around the world
โขย Find other audio pros around the world
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โขย How to prepare for โ and power through โ a layoff in the game audio industry, with Brian Schmidt:
โขย How to Survive a Game Audio Layoff โ insights from Damian Kastbauer
โขย What itโs like to be laid off from your video game studio
โขย What To Do Before and After Being Laid Off
โขย Facebook Group: Survival Skills for Creatives
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โขย How To Learn Game Audio Online โ A talk with Game Audio Educator Leonard Paul
โขย Hear the very best podcasts about sound
โขย Read the 100s of sound stories and guides on the A Sound Effect blogย (search for stories here)
โขย Browse Industry Data: Game Music and Sound Design Salary Survey Results
โขย Browse 100+ Sound Design Guides
โขย Find essential books about sound โ for film, games and audio post production
โขย Get tips and ideas for making your own sound effects
โขย Use the Audio Events Calendar to find audio-related events around the globe
โขย Get a steady stream of great sound stories from the community
โขย Discover 1000s of sound libraries from the independent sound community
โขย Take online courses in Wwise, FMOD Studio, Unity, Pure Data & Unreal at the School of Video Game Audio
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โขย Sound effects survey results: Here are 90+ ideas for new SFX libraries
โขย How to create an indie sound bundle
โขย The quick-start guide to adding sound FX library metadata






